17 AI tools you need to know in 2024

17 AI Tools

As we step into the year 2024, the landscape of artificial intelligence – AI tools continues to evolve, presenting businesses with unprecedented opportunities and challenges.

The integration of AI into various domains has become imperative for staying competitive and fostering innovation.

In this dynamic era, understanding why you need AI tools and anticipating the upcoming trends is key to harnessing the full potential of this transformative technology.

This introduction delves into the significance of AI tools in 2024, shedding light on their relevance, impact, and the anticipated trends that will shape the AI landscape in the coming months.

Explore with us the compelling reasons to embrace AI and stay ahead in the ever-evolving technological frontier.

Here is a list of 17 AI tools specifically useful for content creation and marketing in 2024:

  • Writesonic
    • AI-powered content creation tool that generates blog posts, social media content, and more.
  • Copy.ai
    • A versatile tool for generating marketing copy, ad headlines, and product descriptions.
  • Frase
    • AI content optimization tool that helps in creating SEO-friendly and engaging content.
  • Peppertype.ai
    • AI copywriting tool specializing in creating persuasive and conversion-focused content.
  • Article Generator
    • AI platform that generates high-quality, unique articles on various topics.
  • Lumen5
    • AI-driven video creation tool that transforms text content into engaging videos in minutes content.
  • Wordtune
    • AI writing assistant that helps improve the tone, clarity, and style of your content.
  • Grammarly
    • AI-powered writing assistant that checks grammar, spelling, and provides writing suggestions.
  • Concured
    • Content marketing AI tool that analyzes data to optimize content strategy and performance.
  • Outwrite
    • AI writing and editing tool that helps enhance the quality of written content.
  • Atomic Reach
    • AI-driven platform that analyzes content and provides insights for better engagement.
  • ShortlyAI
    • AI content creation tool that generates blog posts, articles, and creative content.
  • Quillionz
    • AI tool for automatically generating questions and answers to enhance content interactivity.
  • Ceralytics
    • Content intelligence platform that uses AI to analyze and optimize content strategy.
  • MarketMuse
    • AI-driven platform that assists in content planning, creation, and optimization for SEO.

These AI tools are designed to streamline and enhance various aspects of content creation and marketing, providing valuable assistance in generating creative, engaging, and optimized content for online businesses.

Read also : 20 ChatGPT tips to improve your productivity and save time.

Segment wise list of AI tools

Content Generation :

  1. Jasper
    • An AI marketing platform that autonomously executes digital marketing campaigns, optimizing performance across channels.
  2. CopyAI
    • An AI marketing platform that autonomously executes digital marketing campaigns, optimizing performance across channels.
  3. Writesonic
    An AI marketing platform that autonomously executes digital marketing campaigns, optimizing performance across channels.

Marketing :

  1. Albert
    • An AI marketing platform that autonomously executes digital marketing campaigns, optimizing performance across channels.
  2. Peltarion
    • AI platform designed for marketing teams to create, deploy, and manage machine learning models for various marketing tasks.
  3. Phrasee
    • AI-powered copywriting tool specifically focused on improving email marketing copy and generating engaging subject lines.

Image Editing:

  1. RunwayML
    • An AI platform that allows artists and creators to integrate machine learning models into their creative projects, including image editing.
  2. DeepArt
    • An AI tool that transforms your photos into artwork by applying various artistic styles and techniques.
  3. VSCO
    • While not purely AI, VSCO uses smart photo editing features to enhance and stylize images for social media.

Text to Video:

  1. Lumen5
    • An AI-powered platform that turns text content into engaging video presentations with visual elements and animations.
  2. Wave.video
    • An online video maker that uses AI to automate video creation from text, allowing easy customization.
  3. Wibbitz
    • An AI-driven video creation platform that converts text articles into engaging videos with automatic voiceovers.

Generative Art:

  1. Deep Dream Generator
    • A web-based tool that utilizes deep learning to generate unique and surreal images from existing pictures.
  2. RunwayML – Artbreeder
    • Allows users to create and explore images by blending and evolving generative art models.
  3. DALL-E by OpenAI
    • A groundbreaking AI model that generates unique images from textual descriptions, allowing for creative and diverse results.


  1. ChatGPT by OpenAI
    • A conversational AI model that can be integrated into various applications for natural language understanding and generation.
  2. Drift
    • A conversational marketing platform that uses AI to engage website visitors in real-time chat.
  3. ManyChat
    • A chatbot builder that enables businesses to create AI-powered chatbots for Facebook Messenger and other platforms.

Social Media:

  1. Hootsuite
    • While not purely AI, Hootsuite uses some AI features for social media management, including scheduling posts and analyzing performance.
  2. Buffer
    • Employs AI for social media analytics and insights to optimize posting schedules and content strategy.
  3. SocialBee
    • Uses AI for social media posting, scheduling, and content categorization to enhance engagement.


  1. Adext AI
    • An AI-driven ad optimization platform that autonomously manages and optimizes digital advertising campaigns.
  2. Pattern89
    • Uses AI to predict ad performance and provides insights to improve the creative elements of digital advertising.
  3. Albert
    • Apart from marketing, Albert extends its capabilities to AI-driven advertising, optimizing campaigns for better results.


  1. Otter.ai
    • An AI transcription tool that converts spoken words into text, enhancing note-taking and meeting productivity.
  2. Zoom.ai
    • An AI-powered virtual assistant that automates tasks such as scheduling, meeting coordination, and data retrieval.
  3. Grammarly
    • Beyond writing assistance, Grammarly’s AI helps improve productivity by offering suggestions for clear and effective communication.


  1. Writesonic
    • An AI tool that assists in generating high-quality copy for marketing, websites, ads, and more.
  2. Copy.ai
    • Employs AI for generating creative and persuasive copy for various purposes, including ads and marketing materials.
  3. ShortlyAI
    • Specializes in AI-generated content, including blog posts, articles, and creative writing.

SEO Writing:

  1. Surfer SEO
    • An SEO tool that utilizes AI to analyze and optimize content based on top-performing articles in search results.
  2. MarketMuse
    • Applies AI to assist in content planning, creation, and optimization for SEO purposes.
  3. Wordtune
    • Uses AI to help improve the tone, clarity, and style of written content, including SEO-focused writing.

Generative Video:

  1. RunwayML – DALL-E Video Generation
    • Integrates with DALL-E to generate unique and creative videos using AI.
  2. DeepArt Video
    • Utilizes AI to apply artistic styles to videos, creating visually stunning and unique results.
  3. Vidnami
    • While not purely generative, Vidnami incorporates AI for automatic video creation, including text-to-speech features.

If you have your favourite one’s to add here, comment and let me know.

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